Shopify is an amazing platform for building an online store and the first few sales can be challenging.
Email marketing is one of the most powerful strategies of marketing for the purpose of reaching out and engaging the customers.
However, when you are a new store owner, you may not have a lot of money to spare, and what is more important you need tools that are cost-free.
Well, this what we are going to focus on in this article, to be precise we will be addressing the following question: What is the best free email marketing app for Shopify store owners who intend to grow their business but do not intend to spend any money in the process?
Why Email Marketing is Crucial for Your Shopify Success
Before we dive into the best free email marketing app, let’s understand why email marketing is so important for your Shopify store:
- Build Relationships: Email marketing allows you to connect with your customers on a personal level, helping to build trust and loyalty.
- Drive Repeat Sales: By sending targeted offers and updates, you can encourage repeat purchases and boost your revenue.
- Cost-Effective: Email marketing is one of the most cost-effective ways to promote your products, especially when you’re using a free app.
What to Look for in a Free Email Marketing App
When choosing a free email marketing app for your Shopify store, it’s important to consider a few key features:
- Ease of Use: The app should be easy to set up and use, even if you have no prior experience with email marketing.
- Automation Capabilities: Look for an app that offers automation features, so you can send emails automatically based on customer actions.
- Customization Options: The app should allow you to customize your emails to match your brand’s style and voice.
- Analytics and Reporting: Being able to track your email performance is crucial for improving your campaigns over time.
Introducing the Best Free Email Marketing App for Shopify
After testing several options, we’ve found that one of the best free email marketing apps for Shopify is WIZ Email Marketing Automation.
This app offers an impressive range of features that can help you kickstart your email marketing efforts without spending a dime.
Why WIZ Email Marketing Automation Stands Out
WIZ Email Marketing Automation isn’t just another email marketing app – it’s a powerful tool designed specifically for Shopify store owners.
Here’s why it’s the best free option available:
- User-Friendly Design: Even if you’re new to email marketing, you’ll find WIZ easy to navigate. The app guides you through the setup process, helping you get started quickly.
- Free Plan with Generous Features: The free plan of WIZ Email Marketing Automation allows you to send up to a certain number of emails per month, making it perfect for new stores. Plus, you get access to many of the app’s powerful features without paying a cent.
- Automation Made Easy: The app offers simple yet effective automation tools. You can set up welcome emails, abandoned cart reminders, and more, ensuring that your customers receive timely messages.
- Beautiful Templates: WIZ provides a range of pre-designed templates that you can customize to fit your brand. Whether you’re sending a promotional email or a newsletter, you’ll find a template that works for you.
How WIZ Email Marketing Automation Can Boost Your Sales
As a new Shopify store owner, you might be wondering how an email marketing app like WIZ can help increase your sales.
Here are a few ways:
- Abandoned Cart Recovery: One of the most effective ways to recover lost sales is through abandoned cart emails. WIZ automates this process, sending reminders to customers who leave items in their cart without checking out.
- Welcome Emails: First impressions matter. With WIZ, you can set up automated welcome emails to greet new subscribers and introduce them to your store.
- Product Recommendations: Use WIZ to send personalized product recommendations based on your customers’ browsing and purchase history. This not only increases sales but also enhances the customer experience.
My Experience with WIZ Email Marketing Automation
When I started my Shopify store, I quickly realized the importance of email marketing, but I didn’t have the budget for a paid app.
That’s when I discovered WIZ Email Marketing Automation.
The app’s free plan gave me everything I needed to get started, from beautiful templates to easy-to-use automation features.
Within a few weeks of using WIZ, I noticed a significant increase in customer engagement and sales.
The abandoned cart emails alone helped me recover several lost sales, and the welcome emails made a great first impression on new subscribers.
How to Get Started with WIZ Email Marketing Automation
Ready to try WIZ Email Marketing Automation for yourself?
Here’s a quick guide to getting started:
- Install the App: Visit the Shopify App Store and search for WIZ Email Marketing Automation. Install the app on your store.
- Sign Up for the Free Plan: Once installed, sign up for the free plan. This will give you access to a generous set of features without any cost.
- Customize Your Templates: Choose from the available templates and customize them to match your brand’s look and feel.
- Set Up Automated Workflows: Use the app’s automation tools to create workflows for welcome emails, abandoned cart reminders, and more.
- Monitor Your Performance: Keep track of your email campaigns using the app’s built-in analytics. This will help you see what’s working and where you can improve.
The Benefits of Using a Free Email Marketing App
Using a free email marketing app like WIZ Email Marketing Automation comes with several benefits, especially for new Shopify store owners:
- Cost Savings: As a new business owner, every dollar counts. With WIZ, you can start your email marketing efforts without spending money upfront.
- Scalability: As your store grows, you can easily upgrade to a paid plan that suits your needs. This ensures that the app can grow with your business.
- Professional Results: Even though it’s free, WIZ offers professional-grade features that can help you create high-quality email campaigns that drive results.
Tips for Maximizing the Effectiveness of WIZ Email Marketing Automation
To get the most out of WIZ Email Marketing Automation, consider the following tips:
- Keep Your Emails Simple: Focus on clear, concise messaging that gets straight to the point. Your customers are more likely to engage with emails that are easy to read.
- Use Personalization: Personalize your emails by addressing your customers by name and tailoring the content to their interests. This can significantly boost engagement rates.
- Test Different Approaches: Use A/B testing to experiment with different subject lines, email designs, and content. This will help you find what resonates best with your audience.
Conclusion: Start Growing Your Shopify Store with WIZ Email Marketing Automation
In our experience, email marketing is one of the essential tools to leverage for any Shopify store, and with the proper app, it’s not expensive.
Out of the best free email marketing app for Shopify, WIZ Email Marketing Automation has flexible features that are essential for improving sales and customer relationships.
For those who are new to email marketing as well as those who want an affordable way to boost their marketing campaigns, WIZ Email Marketing Automation is something to consider.
So, it is easy to use, automates many procedures and allows for adjusting the interface to meet the needs of a specific Shopify store owner.
Don’t let a tight budget hold you back. Install WIZ Email Marketing Automation today and start growing your store with the power of email marketing.
